Five burning questions that Snap’s IPO is about to answer

Snap will begin publicly trading tomorrow, which means that it will officially give a price for its shares in its initial public offering this evening.

Originally setting a range between $14 and $16, the company set its own valuation lower than what tech observers might have expected, given the hype of the first big tech IPO of 2017. But, like all instances of these kinds of IPOs, that’s expected to go up and we’ll likely see where the company wants to set its own real valuation that’s somewhere between giving Wall Street to align the hype and the potential of its business.

More than anything else, though, it’s going to give us some insight into how people are feeling about the company given the major questions that it’s faced throughout its roadshow…

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