Regular run-ins with government regulators and battles with well-funded local rivals have made Asia challenging terrain for Uber. The challenge is such that it’s fitting that the U.S. ride-sharing giant has hired a man who once scaled the summit of Mount Everest to lead its business in the region.
Brooks Entwistle, a former Chairman of Goldman Sachs Southeast Asia, was announced today as Uber’s Chief Business Officer, Asia Pacific.
“After twenty years working in Asia, I couldn’t turn down the opportunity of shaping how the region moves over the next twenty,” Entwistle, who joins Uber from PE firm The Everstone Group, said in a statement.
In the role he’ll be responsible for business development, corporate development and marketing across Asia, excluding India and…